J. of the Acad. Mark. Sci. DOI 10.1007/s11747-009-0150-4 Exploring the relationship between selling and come extinct fibril management: introduction to the redundant theme outhouse T. Mentzer & Greg Gundlach Received: 8 may 2009 / Accepted: 13 May 2009 # Academy of market Science 2009 Abstract offer agglomerate chain of mountainss and supply chain management are all important(predicate) areas of business confide and experience that overlap with the discipline and practice of trade and marketing management. The co-editors of the journals Special core Exploring the Relationship Between merchandising and Supply Chain focal point provide an introduction to the special issue, overview its contents and add their appreciation to the authors, reviewers, editor and staff whose contributions and efforts do it possible. Keywords Supply chain . Supply chain management . selling . Special issue introduction ment, conversion, and logistics. As recently defined by the Coun cil of Supply Chain precaution Professionals: Supply Chain Management encompasses the cooking and management of every last(predicate) activities involved in sourcing and procurement, conversion, and all Logistics Management activities.

Importantly, it also includes coordination and collaboration with channel partners, which can be suppliers, intermediaries, third-party divine service providers, and customers. In essence, Supply Chain Management integrates supply and subscribe management within and across companies. As developed, sound and examined over time, supply chains and SCM include many phenomena and pract ices honey anele to the discipline and pra! ctice of marketing and marketing management. Developments in marketing information have increasingly recognized these commonalities and benefited from their presence. For example, marketing wisdom has gained from the knowledge that is obtained through consideration of an expanded unit of twinge that defines supply chains as well as the managerial goal and principles of integration that are at the core of SCM. At...If you requisite to get a full essay, order it on our website:
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